Requirements
Clarify vague needs into user stories, acceptance criteria, and requirements.
Business Analyst / Functional Analyst
I translate messy business needs into clear requirements, user stories, workflows, and tested delivery.

What I Help With
Clarify vague needs into user stories, acceptance criteria, and requirements.
Map workflows, find gaps, and make ownership visible before delivery starts.
Support test scenarios, UAT thinking, and delivered-solution validation.
Turn business questions into KPI logic, reporting needs, and measurable outputs.
Case Studies

Platform moves needed clear ownership, testing, and final workflows.

Fragmented data became usable KPI reporting for decisions.

Vague website requests were turned into scoped delivery tasks.
Example Outputs
How I Work
I start with the real business problem. Then I map the current process, identify gaps, document requirements, and validate the solution with users before delivery is considered complete.
Fit and Tools
Especially useful in organizations with many stakeholders, legacy processes, and a need to modernize digital platforms.
Platform migrations and workflow modernization.
Acquisition, retention, budget, KPI, and reporting work.
Football, betting, casino, and engagement-product contexts.
Many stakeholders, legacy processes, recurring requests, and delivery dependencies.
Professional contact
For requirements, process improvement, platform delivery, or analytics work, use email as the primary contact channel.